Do you want to become a successful REALTOR®? Then you must learn to ask yourself the tough questions, We’ve done a quick checklist for you to go over. Once you sort out the questions you should be able to get a great view of what you have to do in 2010.
- How many listings did you take in 2009, what percentage sold?
- How many houses did you sell in 2009?
- How many referral fees from other agents did you receive?
- How many total sales and listings in 2009 did you have?
- How many leads came from (Initial Contact):Roughly
- Advertising ____ # of Leads ____ % of budget
- Personal Contact ____ # of Leads ____ % of budget
- Websites – Personal, Office Etc. ____ # of Leads ____ % of budget
- Referrals from other REALTORS® ____ # of Leads ____ % of budget
- Office referrals ____ # of Leads ____ % of budget
- Word of mouth ____ # of Leads ____ % of budget
- Farming a specific area or group? ____ # of Leads ____ % of budget
- Open House ____ # of Leads ____ % of budget
- Other _____________ ____ # of Leads ____ % of budget
What were your expenses in 2009 and what percentage were your expenses from your total income?
What is your goal projection for 2010, how many sales? How many listings?
What real estate activity do you like best?
- Marketing
- Followup
- Spending time with people one on one
- Presenting
- Management/Managing other people
- Closing
- Farming
- Open Houses
- Other __________
What activity’s are you currently engaged in?
- FSBO
- Cold Calling
- Flyers
- Advertising
- Center Of Influence Marketing (How many did you add this year to your contact list)
- Other ________
How would rate your skill set in the following scale of 1 to 10 (1 being poor, 10 being fantastic):
- Getting Listing Appointments
- Getting The Phone To Ring
- Following – up
- Closing A Buyer
- Closing A Seller
- Getting Customer Referrals
- Converting Web Leads
By analyzing what your strengths/weaknesses are, you will be better able to assess what you need to work on come January. We will continue to provide updates/advice on how to further enhance your real estate career.
Until next time…
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